"Truth of matter is you just need a lot of [those qualities].It's a broad-based compatibility that makes people happy together for a long time.
The 16 year old company still uses an extensive questionnaire with 150 questions designed to match single men and women for long-term compatibility. Neil Clark Warren is still seen in television commercials explaining how the site helps connect adults interested in marriage."We find great relationships for reasons that matter," new e Harmony CEO Grant Langston told CNBC's "On the Money" in an interview.Given this command, Alexa will chat through new matches, share messages, summarise daily activity, and even deliver profile pictures to subscribers’ smartphones on demand. “We also know online dating can sometimes feel like a daunting if not solitary task.Singles can also ask Alexa to find out who has viewed their profile, select favourites and send smiles. We’re confident that with Alexa on board we can increase confidence and create a deeper sense of intimacy for those using our service.But if I had to pick just one that makes a lot of difference, it's adaptability.
People that are rigid and not adaptable are much harder to match them." The stakes are high for e Harmony, with an estimated 109 million Americans being single and the effort to match them up becoming an even bigger business than ever.
According to IBIS World, the dating services industry took in .7 billion in revenue last year, and is expected to grow at a 5 percent pace this year.
Match Group is the largest company with a 34.4 percent market share, and 45 brands that include Match, Tinder, OKCupid, Plenty Of Fish and Our Time.
Langston says in the last five years free apps have brought twenty-somethings into the marketplace.
"People start with free swiping casual connection apps, and if they don't get what they want they tend to drift to us." "For most of our history the average age of users was 36 to 37 years old," but Langston said with the influx of younger users to the online dating category, "now it's closer to 30." He said usage peaks between the holidays through Valentine's Day, during what he calls the "high season." Yet e Harmony said it's seen a 35 percent increase in users since the presidential election on November 8th, and Langston suspects he knows why.
The e Harmony data was being offered for sale by a user identified as "Provider" at prices ranging from ,000 to ,000, Krebs said.